Anyone tried the Massage Marketing approach??

http://www.massagemarketing.co.uk/

Click on the link - I think this is what Kevin is asking about.
 
If this is really what Kevin is asking about I would advise him, or anyone to stay away from massagemarketing which seems to me quite well name:it's a maketing thing or said in an other way it seems to me advertising...and not really serious.

To give you a better understanding of what I mean try to find the first so please of their clients http://bodyworkbiz.com/index.php

Massage marketing quote =>

CASE STUDY PROBLEM: Eric Brown, Director of BodyworkBiz.com, wanted a cheap way to increase clients and bookings.
SOLUTION: He arranged a Joint Venture with the management of a large law firm, where they would give away 30-minute treatments to employees as part of a staff appreciation event.
RESULT: Eric got 45 clients! What's more, 80%...

My level of english might no be an excellent one but when I read that
they would give away 30-minute treatments to...
et I understand what I am supose to understand as: This Eric Brown, director of Body workbiz.com is a practitioner in massages who wanted to advertise his practise and ask the help oh Massagemarketing.

In short Eric Brown is a practitioner.
So why when you google bodyworkbiz.com do you end up on the web page advertising about:
Massage Marketing Tools For Developing Your Successful Massage Business...



I would say "stay away of them...both" When you know nothing about someone or a compagny or a service, first of all:
- check CAREFULLY ALL the info THEY give you
 
MMMMMmm, I thought as much. If it looks like poop and tastes like poop, chances are................................

I can't believe they diss word of mouth. That is where my work has come from so far.
 
not knowing much about marketing and struggling to gain more clients after having been a bit lazy and relying on my website and word of mouth working for me I bought this book. I implemented one of their suggestions for getting repeat clients which was to follow up with a letter within 48 hour and offering the client a special offer of value rather than discount. she had on her first appointment expressed an interest in booking once a month but my 5 treatments get 1 free pre pay offer was too much for her. so I played around with his suggestion of 2 for 1 which to the mind of a client is better value than book 1 get 50% off the next. so I wrote her a follow up email and offered her 3 for 2 but recommened that she booked every other week for the first 2 then every 3 weeks then once a month to get benefits from the course of treatments.
firstly she was bowled over by the fact she had recieved a 'wonderful' email from me setting me apart from other therapists which he said it would. I then offerd her the 3 for 2 prepaid on the first treatment putting in a clause that it is she must book the first 2 every other week for the offer to be valid. she booked right away and I now have a client i will be seeing more often than once a month. Had I not written this email (following up is something i have never really done) I am sure I would have scared her off with my original offer

basicaly I think you have to take the case studies with a pinch of salt. His smaller hints and tips have proved very useful to me. they are little marketting tools that can be applied by any business but I like the fact that he taylors it to suit massage. you need to take from it what you may find useful. its all trial and error. just don't use it as a bible.
TBH I felt I gained more knowledge of marketting from reading this book than I did on my ITEC course!!! they said WOM was the best way and it could take a year..well a year on it didn't work for me. nad I believe I provide and excellent service. but thats no good if you dont know how to Market yourself!

ooh that was long sorry!
 
It's an ebook by Mickey Wong that has done the rounds for years. You can buy it with the rights to resell it which everyone on the planet seems to have done with almost identical text on their websites, basically it's a pyramid sell.

I've seen it range in price for anything from free of charge up to £60. It's very dated and mainly goes on about Joint Venture Marketing like it's a new thing. Before I trained as a hypnotherapist, my background was sales and marketing and I was running JV's with multiple clients over 15 years ago.

To advertise it as "marketing secrets" is very exaggerated considering that if you google "How To Get Endless Word Of Mouth Referrals" you will find hundreds of website selling these "secrets".

In fact, I think I have a copy with the resell rights somewhere but never bothered with it as I don't rate it and wouldn't put my name to it.
 
boy am I starting to feel rather foolish! still i made my £15 back on the advice given as I got a repeat client so Im happy with that. no loss to me
 
what was the kind of internet marketing that gives the ways for a masseur how to build their massage business on a website, as i need to learn.
 
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